The New York Times takes a look at the Spanish media market, where, incredibly, a new daily newspaper that costs money was launched recently. Publico will set you back 50 euro-cents and wants to attract a young audience:
The paper, which has been printing 250,000 copies daily since it was introduced on Sept. 26, has no editorials, no coverage of bullfights, no death notices and no advertisements for prostitutes, all staples of mainstream Spanish newspapers. At 64 pages, it is slimmer than its rivals, which often run a hefty 90 pages.
Spanish media are even interesting to Scandinavia, since Schibsted are having some success with their 20 Minutes freesheet and website. Both websites are modern, quite smart-looking news pages. (thanks to Daniel for the link).
