This week I finally got the chance to write a story (in Norwegian) I’ve been intrigued by for a long time: How the Norwegian-owned, Bangladesh-based company Somewhere in… pioneered blogging in the bengali language. I interviewed Arild Klokkerhaug (photo above), one of the founders/owners of the company, while he was staying in Oslo. Somewhere in… developed web-based tools that made it possible to type in bengali instead of just in English. The blog portal went online in December 2005. This is how Aparna Ray of Global Voices described the effect:
Somewherein’s tag line was “baadh bhangar awaj” which literally means ‘sound of the breaking of a dam’. And I feel that is what it did. As soon as the platform was launched, there was a spurt in number of people who started blogging as the typing etc. was also very easy. This platform gave even those who were not fluent in expressing themselves in English a chance to start a web conversation through blogs.
Klokkerhaug’s idea is to develop web services that can function as tools for people in their everyday lives, and that connect with “real life”. His very recent example was the Chittagong mudslide on June 11. Klokkerhaug used his own blog to urge the community to help the victims, and travelled to the city to see for himself how the bloggers could be mobilized to assist. This approach can develop, he believes: “Next time a disaster happens, we may have to push (the community) again by going there. But we think that the third time somethingl like this happens, the bloggers won’t need to be urged to show up”.
If you want to read more about how blogging develops in Bangladesh, the Global Voices summaries are extremely helpful. Also very much recommended is the blog of one of the GV editors, The 3rd world view by Rezwanul Islam.

