A long established strand of media studies is to argue and lament the global dominance of the Western/Northern/American media business over the South/Developing World. Now a rambling thought experiment: Aggregation tools such as Technorati (check their new blog finder) calculate a blog’s or site’s importance more or less according to how many incoming links they have. More links and buzz, more visibility. If we stick to the English-writing world, so far Americans have been the most active bloggers. And Americans dominate the “charts”. But what if, say, Indians really embrace blogging (OK, they don’t seem to be quite there yet). And assume they would write and discuss mostly Indian issues, and link to other Indian blogs. Wouldn’t they then start racing up the charts, become more visible, and …dominate?
I also assume here that Technorati & co are objective – i.e don’t have any geographical bias. Is it so? I haven’t been able to find out.